SNECI Client: Tier 2 electronic supplier in Tunisia
Objective: Successful implementation of an electronics assembly plant (PCBA) in Morocco
SNECI Activities
Establish the longlist of potential customers for automotive industry
Define the shortlist based on the market analysis and identify main contacts for interviews
Conduct deep interviews and meetings to identify the needs for each potential customer including: projects, volumes, end customers, global requirements, required technologies, ability to source locally (Morocco) with local decision, current suppliers and their location
Compile the collected data and perform matrix analysis to point out the main potential customers with potential businesses for the client and estimated turnover
Achievements
A complete market analysis including potential customers, businesses, and turnover for the next 3 to 5 years in order to support them in finalizing their business plan for a Morocco plant
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